Collaboration with Eran Naim
The inspiration for the design of the popular bar came from its name ‘Nisha’ (a niche) – a specific limited area inside a larger space. The owners wished the bar to attract two groups of audiences – one is hi-tech workers who work in the neighborhood and visit the bar on their lunch break, and the other group are partygoers who arrive in the evening or night. Therefore I defined the entire place as a pub, and in it – a niche – sort of canteen where one can have lunch. The space then is designed for the dark hours of the night, and in it a separate niche for the middle of the day.